General Motors
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GM Q3 sales report shows growth for pickups, EVs

Oct. 5, 2023
The Chevrolet Silverado EV work truck, which the company displayed at the 2023 NTEA Work Truck Week, began reaching customers in September.

While General Motors’ Chevrolet/GMC pickups were 1.8% off according to one analysis in April, the third quarter has been kinder to the manufacturer, as the company recently reported the delivery of 674,336 vehicles in the U.S. This increases GM’s total sales by 21% year-over-year, benefitting the company’s pickup truck segment and electric vehicle work.

“Our strong results this year, whether you’re measuring sales leadership, market share growth, conquest sales, or pricing, show the power of having well-designed and engineered new trucks and SUVs for everyone – from entry-level buyers to the most discerning luxury customers,” said Rory Harvey, GM executive VP and president, North America.

More specifically, GM reported a 15.5 million SAAR for its light-vehicle U.S. industry total. For GM’s pickups, this increase translated into the company’s best year-to-date total full-size and midsize pickup sales since 2018, the company stated, including:

  • A 29% increase in Chevrolet Silverado and GMC Sierra sales combined
  • A 34% increase in Chevrolet Silverado LD sales, and the delivery of the off-road Silverado HD ZR2 at dealerships
  • A 46% increase for the GMC Sierra, and a 56% increase and 23% increase for the Sierra LD and Sierra HD, respectively

Meanwhile, GM also reported growth in its electric logistics segment, with some electric pickups moving closer to the market while others are delivered. For instance, GM’s BrightDrop recently made its first deliveries to Ryder facilities in California, Texas, and New York, the release stated, with the division as a whole experiencing a year-to-date sales increase of 15%, and an over 47% total fleet sales increase with 139,460 vehicles sold.

For the Chevrolet Silverado EV work truck, which the company displayed at the 2023 NTEA Work Truck Week, the vehicle first began reaching customers in September. The fleet-oriented truck features a range of 400 miles, 754 horsepower, 785 ft.-lbs. of torque, and a tow rating of 10,000 lbs. on its Ultium platform.

Reportedly, these gains led to greater share gains for the company in 2023’s third quarter.

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