Talbert Manufacturing Boosts Web Presence

Nov. 29, 2011
Equipment Web Services (EWS), a division of Dominion Enterprises, has partnered with Talbert Manufacturing to increase and enhance the presence of Talbert Manufacturing dealers on the web

Equipment Web Services (EWS), a division of Dominion Enterprises, has partnered with Talbert Manufacturing to increase and enhance the presence of Talbert Manufacturing dealers on the web.

By partnering with EWS, Talbert Manufacturing dealers will gain web exposure and credibility, and their sales are projected to increase. EWS provides dealers with comprehensive training as well as the necessary tools, such as inventory management and lead generation management, to track the success of their web solution and its content.

The EWS partnerships have proven to strengthen communication between dealers and potential customers via user-friendly tools provided by web solutions. EWS encourages dealerships to recognize web solutions as their 24-hour, revenue-generating virtual dealership rather than as advertising. As a Talbert Manufacturing partner, EWS supplies its dealers with the tools to gauge a dealership’s growth and the success of its inventory, while managing leads to comply with Talbert Manufacturing’s brand standards.

“We are proud to be in partnership with Talbert Manufacturing. We feel this represents a great opportunity for Talbert Manufacturing dealers to grow their businesses via the Internet,” said Sylvia Hockensmith, OEM dealer network consultant of Equipment Web Services.

“We rely on our North American dealer network to promote and actively sell Talbert trailers,” said Gregory Smith, vice president of sales and marketing for Talbert Manufacturing. “In turn, our dealers expect Talbert to assist in providing viable lead generation. We believe our partnership with Commercial Web Services will greatly enhance this effort.”