Kentucky Trailer's marketing flagship hauls off Best of Show
Aug 1, 2005 12:00 PM
Kentucky Trailer Technologies earned Best of Show at TS2, the annual conference of the Trade Show Exhibitors Association (TSEA). A judging panel of industry executives honored the specialty trailer manufacturer and its triple-expandable, 1,000-plus-square-foot trailer, the centerpiece of the Kentucky Trailer Technologies Mobile Marketing Tour 2005.
This tour sells the concept of mobile marketing, targeting corporate and agency executives looking to move beyond traditional campaigns. Through one-on-one visits with corporate marketing executives and stops at tradeshows nationwide, potential customers can experience the brand, touch the product, and hear the message.
The Mobile Marketing Tour Trailer commands attention because of its size. Expanded, it extends to 22Ω feet wide and 53 ft long. Entering from either of two rear doors, guests can see the 1,080-sq-ft interior space. Kentucky Trailer Technologies outfitted the trailer with wireless technology, satellite and DirectTV systems, a Smart Board, three plasma displays, and Dolby Surround Sound.
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