Benson commits itself to Oneida TN area
Jun 1, 2006 12:00 PM
Benson International celebrated its success in Oneida TN recently and announced its ongoing commitment to the region. The company has had a presence in Oneida for the past 18 months, but with recent increases in production orders, it wants the community to know it is here to stay.
TMC recently placed an order for 800 Benson International 524 platform trailers. This order is to be fulfilled by the end of the year, and all 800 trailers will be built in Oneida, thus ensuring two full shifts through the end of 2006.
After a plant tour for attendees, James “Buck” Harless, chairman of the board of International Industries, Benson's parent company, shared some remarks before unveiling Benson's new brand identity. A new, more contemporary logo is one element of the firm's new branding campaign.
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