Sterling Trucks continues expansion of dealer network
Aug 20, 2003 12:00 PM
Sterling Trucks today announced the addition of eight new locations to its growing dealer network. The additions follow the announcement made in March that Sterling had increased the overall size of its dealer network by more than 30 percent in 18 months. "Our goal is to establish Sterling as the leading vocational truck brand in North America," said John Merrifield, Senior Vice President, Sales & Marketing for Sterling Trucks. "We've grown our market presence this year and hope to continue this expansion." New dealers include Truck Country of Rockford in Rockford, Ill.; Truck Country Quad Cities in Davenport, Iowa; Midway, Inc. in Monroeville, Ohio; Dave Syverson Truck Center in Rochester, Minn.; Central Western Star Trucks Ltd. in St. John, New Brunswick; Empire Truck Sales in Hattiesburg and Columbus, Miss.; and Heritage Equipment in Ashland, Ky. According to Merrifield, the new locations have helped to expand the company's sales, service and parts capabilities. This gives existing customers the best service possible and introduces future customers to the advantages of Sterling. The location of the nearest dealer can be obtained by calling (800) STL-HELP or by visiting www.sterlingtrucks.com.
