Volvo On ’No Regen Engine’ Tour
Jun 30, 2009 11:20 AM
Seeing is believing, so Volvo Trucks North America is making sure as many customers as possible see its EPA2010 emissions technology in action through its “No Regen Engine” tour. So far, more than 1,000 customers have learned first-hand about the many benefits of Volvo Trucks’ fuel-saving selective catalytic reduction (SCR) technology, and how SCR eliminates diesel particulate filter (DPF) active regenerations for EPA’10.
The No Regen Engine tour uses Volvo Truck dealerships across the United States and Canada as venues to present a comprehensive explanation of SCR and demonstrate its benefits to customers. Twenty-six events have been held so far, and more than a thousand customers to date have heard Volvo experts explain the technology and benefits of SCR. As part of the experience, customers are given the opportunity to inspect and drive a production-ready EPA’10 Volvo VN, as well as handle samples of diesel exhaust fluid (DEF).
“The response to the No Regen Engine tour’s messages has been overwhelmingly positive,” said Scott Kress, senior vice president – sales & marketing. “Our customers are intensely interested in SCR and really want to understand how it will work for their operations. Volvo’s fact-based presentations and hands-on demonstrations have dispelled the misinformation and confusion that others have attempted to spread about this technology.”
The No Regen Engine tour will continue through September, with approximately 70 dealer-customer events planned. Customers should contact their local Volvo Truck dealer for information on tour events in their area.
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