Rush Enterprises Names McRoberts As COO

July 11, 2016
Rush Enterprises, Inc. (NASDAQ:RUSHA) (NASDAQ:RUSHB) announced that its Board of Directors appointed Michael J. McRoberts as Senior Vice President and Chief Operating Officer, effective immediately.

Rush Enterprises, Inc. (NASDAQ:RUSHA) (NASDAQ:RUSHB) announced that its Board of Directors appointed Michael J. McRoberts as Senior Vice President and Chief Operating Officer, effective immediately.

In his new role, McRoberts is responsible for all Rush Truck Centers’ operations, including sales of aftermarket parts, service and body shop operations and the company’s vehicle up-fitting, CNG fuel systems and vehicle telematics business.  McRoberts continues to report to W.M. "Rusty" Rush, Chairman, Chief Executive Officer and President of the Company, while Corey H. Lowe and Richard J. Ryan, Senior Vice President – Peterbilt Dealerships and Senior Vice President – Navistar Dealerships, respectively, now report to McRoberts.

“I am pleased to announce the promotion of Michael McRoberts to Senior Vice President and Chief Operating Officer of the Company,” stated Rush.  "Since he joined the company in April 2011, McRoberts has provided invaluable insight and leadership in support of the Company’s continued investment in our long-term growth strategy.  I am confident that his experience and management expertise will serve the company well in his expanded role, where he will be working side-by-side with Corey Lowe and Rich Ryan, along with the rest of the Rush Enterprises team, to help ensure that the company achieves the strategic goals we set for 2020, which include $7 billion in annual revenues with a pretax profit margin of 4%.

 “As we have previously disclosed, our 2020 strategic goals are heavily focused on the parts, service and operational aspects of our business.  Going forward, I believe our new reporting structure will provide a more cohesive and connected team, which will help drive the alignment, coordination and integration of our corporate office with our teams operating in the field.”