Automotive Parts Headquarters (APH), a family-owned aftermarket auto parts distributor, has launched a new commercial vehicle division in response to the increasing demand for aftermarket parts in the marketplace.

To support the new division, APH expanded its distribution center operations, formed a partnership with HDA Truck Pride and hosted a two-day technical training seminar for its employees.

“APH has been successful because of their focus on both their customers’ needs and the needs of their employees,” said Don Reimondo, president and CEO of HDA Truck Pride. “APH’s investment in training, information technology and employee development are second to none and mirrors the vision of HDA Truck Pride and our strategic direction.”

APH employees from across 40 markets attended a two-day hands-on commercial vehicle training seminar at APH’s training center. Facilitated by 10 trainers, attendees spent the majority of their time entrenched in product information, navigating catalogs and websites, as well as enhancing their technical systems knowledge.

“After months of preparation, it’s exciting to see everything come together with the overall goal of providing our commercial vehicle customers the same high level of service we provide to our existing customer base,” said Phil Bahl, commercial vehicle manager at APH.